Press
Releases
A Press Release can provide you with more than just a way to get people to your
site. It can give you a broader target audience to sell your product to, as
well as help you build brand awareness, especially if you are a new info
product developer.
With
Press Releases, you are able to reach out to a larger market than many other
forms of advertising, and in most cases, word will begin to spread within hours
of your press release being approved and distributed. Press releases are also a cost effective
method of advertising your info product, and is also one of the fastest and
easiest methods of generating exposure for your new product.
Press Releases lend instant credibility to a
business, or brand even if it has just launched and by being circulated among
leading publishing agents and authority sites, the association alone can
jumpstart your business launch in a very powerful and effective way.
Traditionally,
a well-structured press release should not be more than one page long.
Everything a reader needs to know about your news story will need to be
included within a single page for best results.
A second page is acceptable, provided your story makes it
worth the time a person would need to read it.
This means that you need to trim down the outline of your Press Release and
ensure that it focuses on the key benefits and features of your release, whether it’s an
introduction to a product launch, a story about your company, a new launch of a
service, or a software program that will benefit the end user in some way.
Feeder Site Strategies
When
creating feeder sites, you will probably want to make one on each site for
every keyword phrase you wish to target.
If
you have a list of 20 keyword phrases for your niche, and you will be making
feeder sites on 10 different systems, you will be making 200 different pages.
This
may take a while, but the effort will be worth it. When you have 200 individual pages out there
pointing to your membership site, it will not only help boost your membership
site’s search engine rankings, it will also feed your site plenty of direct
traffic.
If
only 10% of those 200 pages ends up ranking on the first page of Google, that’s
20 different pages you have ranking on the first page. All of those pages will be sending your site
traffic to your site on an ongoing basis!
Social
Bookmarking
With social bookmarking,
you can easily generate traffic to your website, by submitting your website URL
into social communities like www.StumbleUpon.com
or www.Digg.com which allow users to share
their favorite sites with other members of the community, as well as post
comments regarding the website content.
Here are the top 20
social bookmarking websites for generating fresh back links to your site. All
of these contain DO follow, ensuring links leading to your website will count
within the search engines as a valid back link:
1 - http://slashdot.org (PR9)
2 - http://digg.com (PR8)
3 - http://technorati.com (PR8)
4- http://www.furl.net (PR7)
5 - http://www.backflip.com (PR7)
6 - http://www.hugg.com (PR7)
7 - http://www.mixx.com (PR7)
8 - http://ma.gnolia.com (PR7)
9 - http://www.connotea.org (PR7)
10 - http://mystuff.ask.com (PR7)
